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While companies are continuously moving at rapid pace in this competitive economy to succeed, ResearchArya recommends you to take a break from your everyday, scantily, moderately, or maybe sometimes unplanned, voyage towards achievement of goals and targets in your business.
While companies are continuously moving at rapid pace in this competitive economy to succeed, ResearchArya recommends you to take a break from your everyday, scantily, moderately, or maybe sometimes unplanned, voyage towards achievement of goals and targets in your business.
You may think why? The answer is simple. Surprisingly, the answer comes from introspection.
Ask yourself am I doing, thinking, or learning something new in everything that I do or am I merely reinventing the wheel?
If the answer is NO, pull up your socks because today’s economy is knowledge or innovation based. Having said that, there has to be some newness, novelty and non-obviousness in everything you do as that is a clear indication of your uninformed awareness and automatic or inherent mindset, and that fortunately has an immense impact on realization of Intellectual Property (IP) assets that definitely in the long or short run will fetch you Return On Investment (ROI).
Come to us and we will let you know HOW
Perhaps, two significant points that are noteworthy are informed awareness andpositive mindset towards consideration and management of Intellectual Property (IP) assets that you may be unknowingly generating in your everyday business.
Many businesses may out rightly reject this very idea of informed awareness and positive mindset in connection with costs, benefits and ROI from Intellectual Property (IP) assets. The root cause is in widely or unanimously accepted strategies and mechanics of doing business in India or most of the developing economies.
Here’s what ResearchArya has to offer you…
Return on Investment (ROI) is a common investment analysis metric that measures the return or gain on an investment against the original cost of the investment.
Likewise, Return on investment in patents (ROIP) is an investment analysis metric that measures the return or gain on an investment against the original cost of the investment, but specifically applied to patents.
Having said all of that, overall or long-term ROIP measures the return on investment in connection with implementation of a complete IP Aware or IP Guided Intellectual Property Development Life Cycle (IPDLC) including, but not limited to, design and implementation of strategies and mechanics of research, analysis, drafting, filing and prosecuting one or more patent and trademark applications, maintaining and holding one or more granted patents/trademarks, licensing-in and –out the granted patents/trademarks, building a portfolio of patents and trademarks, for a given desired payback period of time.
Specifically, a positive annual ROIP would mean that dollars generated from having a patent exceeded dollars spent on filing, maintaining, and holding the patent for a 365 day period. Conversely, a negative annual ROIP would mean that the cost associated with filing, maintaining, and holding a patent exceeded the revenue generated by holding said patent for a 365 day period.
Mind you this an entirely new concept, and we are here to answer queries such as “Who,?” “Why,?” “How,?” “When,?” “Where?” and “What?” that may spontaneously generate as sparks in your minds…
About the speaker
Mr. Rajiv Ranjan is a veteran in the field of Intellectual Property Strategic Asset Management with over 16 years of hard core experience and tacit (implicit) knowledge gathered via solving thousands of real time IP problems related to patents, trademarks, product management, engineering contract management for various start-ups, small, mid and large sized companies, such as a US-based Bio-Medical Engineering firm, now mid-sized, twice awarded as the best start-up in Microsoft BizSpark; a mid-sized Australian software consultancy and development firm offering storage, tracking and management products, solutions and services to some of the world’s largest construction contractors; world’s largest Engineering, Procurement and Construction (EPC) contractor based in UK, Middle East and India; an ASIC and IP Core developer based in India; a UK and India based start-up offering products and solutions related to IPTV. Rajiv is currently associated with ResearchArya which is an IP development partner for Philips India.
Real time short case studies
ResearchArya was commissioned by a US-based Bio-Medical Engineering firm for development of multiple techno-legal agreements such as Equipment sales and software licensing agreement w/buy back option for seller, Equipment licensing agreement w/purchase option for buyer, Purchase order agreement and the like.
ResearchArya specializes in developing best-in-class correlation between IP Assets and Sales and Licensing Tools. Also ResearchArya specializes in developing business cases and performing cost benefit analysis for justification of ROIP and ROI for products and solutions.
